Overview

E-Commerce is a cost-effective way of getting your products/services to your customers with the opportunity to reach a global audience. But, it's a complex landscape with many elements to take into account that can eat a lot of time and resources.

There are a lot of options out there, and a lot of competition. You need to ensure your e-commerce strategy and solutions are working as hard as possible for you so that you don't have to.

From a simple website review to highlight areas in need of improvement, a full e-commerce marketing strategy or an ongoing support and mentoring process this will give you that leg-up you need.

Synopsis

Strategy

• Choosing/Deploying the right platform
• Catalogue structure and management
• Selling via online marketplaces
• Offers, discounts and coupons
• Customer communications best practices and automation
• Market research and product generation

Design & Branding

• Branding and identity
• Website design
• Marketing materials

Marketing

• User experience
• Social media and marketing
• Building a following
• Keeping in touch with your customers through marketing automation
• Metrics, analytics and what to do with them

Delivery Methods

• Overview/Taster Presentation
• Training
• Coaching
• Mentoring
• Q&A Sessions
• Hands-On Application
• Case Studies & Examples
• Monitored Tutorials/Exercises
• Custom Modules
• Physical [Covid Secure]