Audience

For those who want to learn more about the principles and strategies of marketing, including professionals, business owners, entrepreneurs, and students.

Helps professionals who are already working in the field to stay current with the latest trends and best practices.

For business owners and entrepreneurs, a marketing course can be particularly valuable in helping develop effective marketing strategies that can help grow businesses and attract new customers.

Synopsis

• Introduction to Marketing Principles
• Understanding Audiences
• Market Research
• Branding and Brand Management
• Product/Service Development
• Sales and Distribution Channels
• Pricing Strategies and Tactics
• Promotion and Advertising Techniques
• Digital Marketing and Social Media
• Leading Edge techniques others are using
• Marketing Tools
• Customer Relationship Management
• Event and Experiential Marketing
• Marketing Analytics and Metrics
• Marketing for Small Businesses and Startups
• Business Opportunities

Delivery Methods

• Overview/Taster Presentation
• Training
• Coaching
• Mentoring
• Q&A Sessions
• Hands-On Application
• Case Studies & Examples
• Monitored Tutorials/Exercises
• Custom Modules
• Physical [Covid Secure]